Championing Electronics Sustainability

Beyond simply managing the world's e-waste problem, sustainability demands preventing it in the first place. Join us in shaping the future of electronics.

ReThink Electronics Join The Mission

Our Mission

It’s time to question our relationships with our devices. To get to electronics sustainability and zero e-waste, it’s going to take all of us, rethinking and collaborating together. SERI is dedicated to creating a world where electronic products are reused and recycled in a way that promotes resource preservation, the well-being of the natural environment, and the health and safety of workers.

Sustainable Electronics

Primary Areas of Focus

We aren’t just talking a good game. We’re backing our words up with action.

Best Practices

We believe that strong, clear guidelines are a critical part of a circular economy. SERI builds collaborative, voluntary programs to guide best practices for electronics globally.

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Knowledge Sharing

We work to remove knowledge barriers wherever they exist, helping the world make better decisions all along the electronics lifecycle.

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R2 Standard

The premier global standard for the responsible recycling of electronics. We oversee the development and implementation of R2 certification.

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Electronics Alliance

Channeling the power of businesses to make positive contributions toward electronics sustainability with an end goal of removing all e-waste.

Zero E-Waste. Infinite Possibilities.

Reaching zero e-waste is a critical milestone. Beyond net-neutral, our electronics can do a world of good by closing the digital divide and expanding economic inclusion.

Get Certified

Get In Touch

Whether you are looking for R2 Certification, want to join the IEMN network, or simply have questions about sustainable electronics, our team is here to help.

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Billing Address

Shapin, United States

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Send a Message

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